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So, do you have a Facebook Page for your business? PDF
Written by Tamara Brooks   
Thursday, 23 June 2011 16:23

Digital Marketing VancouverSo, do you have a Facebook Page for your business?

Can you update it without a web developer?

Recently Facebook announced some major updates to Facebook Pages so that owners could better manage communications, express their brands and increase engagement. One of those changes was the use of iframes in page tabs. I know, that sounds very 'jargon-y' so let me break it down for you in plain old English.

Have you ever been to a Facebook Page that has really pretty graphics on their welcome page? Something like this Facebook Page from October 17 Media?

Digital Marketing VancouverWell, that type of page used to be created by a programming markup language called FBML. And if you didn’t know FBML, then you couldn’t have a pretty tab like this without a web development firm and you certainly couldn’t update it without their help either.

Now, with the new iframes you only need a web development firm to design and code a Facebook tab for you and then install WordPress. Once they’ve installed WordPress you can now edit and update the Facebook tab yourself.

Why would you want a Facebook tab design?

  • Increase brand recognition
  • Establishes a level of professionalism
  • Highlight calls to actions (product purchase links, enewsletter sign-ups)
  • Make the page interactive with videos and flash

So, what the heck is WordPess?

Digital Marketing VancouverWordPress is web software you can use to update a beautiful website, blog or Facebook Page. WordPress itself is free, but you do have to pay to have it installed by companies like October 17 Media. The core software is built by hundreds of community volunteers, and there are thousands of plugins available, so it can do whatever you want it to do! Once it’s installed you’ll be able to update the text on your Facebook tab on your own!

Own your life,


Digital Marketing

Digital Marketing Vancouver

Tamara Brooks -

Tamara is a seasoned online marketing professional, with thirteen years of experience in the web design, social media and, search engine optimization and strategic digital campaigns field.Read More >>


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